HARARE, July 24 — China National Radio (CNR) is keen to strengthen existing areas of co-operation with the Zimbabwe Broadcasting Corporation (ZBC), especially in the area of digitalisation, says CNR Director-General Wang Qui.
Addressing journalists after meeting Zimbabwean Media, Information and Broadcasting Services Minister Prof Jonathan Moyo here Wednesday, Wang said CNR would continue to work with the ZBC to improve its archiving and news production.
“Actually, we already have existing areas of cooperation over the years with ZBC and paid more attention on media, news collection and production,” Wang added.
“It is our opportunity to invite them to come and have more specific exchanges on news production and digitalization.”
CNR and ZBC have over the years shared knowledge and experience in a broad range of areas, including content production and training. The delegation, which arrived in the country on Monday, also toured the ZBC radio studios at Pockets Hill in Harare.
At Pockets Hill, the delegation was shown the aged analogue equipment currently in use, which must be discarded before June 2015.
The visit by the Chinese delegation comes at a time Zimbabwe’s national broadcaster is faced with many challenges, particularly migrating from analogue to digital broadcasting.
SOURCE: NEW ZIANA